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Business Development- Sales Training

7/16/2018

39 Comments

 
What is a “Typical Situation” people are in when they realize they need your help?
Sales have plateaued or are starting to fall. They may not hit their goals and recognize they need to do something to change it. This can mean taking less money, laying off employees, and is often accompanied by lots of stress about the business and their future. Clients have an aggressive growth goal. They are looking to grow and need a plan and strategy to get there.Clients are expanding a new product, service, branch etc. They need to ensure sales support this new facet of the business.  

What is something someone might say that would lead me to think of you?
  • “I hate selling, it is so uncomfortable, difficult and takes up too much of my time”
  • “I know I need to be doing X ( social media, email, SEO, my website), but I just don't have the time”
  • “Marketing is confusing, I am investing dollars, but I have no idea if it is working. “
  • “My employee has been great at getting our marketing up, but they don't really know what to do next or have a strategy for it all.”

What they do:

Sales training and coaching: 6 or 12-month sales classes, training and coaching in a permission-based and relationship-focused sales process. 

How they do it:
Weekly sales training in a classroom like environment with a cohort of peers.
 
Matching Ideas with Resources:
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    Tom Gosche

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